In this episode of the Community College Marketing MasterClass Podcast, Adam Lopez, the Esports Coordinator and coach at Imperial Valley College, joins Interact CEO Dr. Pam Cox-Otto and Student Social… Read More – Esports at Community Colleges
How to Calculate ROI to Drive Stakeholder Buy In
Podcast April 30, 2019
Ashley Etchison, Director of Strong Workforce Strategic Communications and Marketing for the Inland Empire Desert Region Consortium, joins Interact President Cheryl Broom for an in-depth discussion about the development of their highly-successful “Ready” brand and viewbook, and how Etchison calculates ROI to drive stakeholder buy-in across the Inland Empire’s 12 different community colleges.
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